Optimized Insurance Plans Privacy Policy

Last updated: April 2026

This Privacy Policy describes our policies and procedures on the collection, use and disclosure of your information when you use our service and tells you about your privacy rights and how the law protects you.

We use your personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

THE COMPANY

Optimized Insurance Plans is a DBA of ZDL Holdings LLC, located at 457 N Main Street Suite B, Spanish Fork, UT 84660. References to 'We', 'Us', or 'Our' in this policy refer to ZDL Holdings LLC DBA Optimized Insurance Plans.

INFORMATION WE COLLECT

When you use our website or contact us, we may collect the following information:

  • First and last name

  • Email address

  • Phone number (mobile opt-in data will not be shared with third parties)

  • ZIP code and state

  • Date of birth (for insurance quoting purposes only)

  • Information you provide in forms, messages, or phone calls

  • Usage data collected automatically (IP address, browser type, pages visited, time and date of visit)

HOW WE USE YOUR INFORMATION

  • To provide insurance quotes and connect you with a licensed agent

  • To contact you via email, phone, or SMS regarding your insurance inquiry

  • To improve our website and services

  • To comply with legal obligations

  • To send follow-up communications related to your inquiry (you may opt out at any time)

SMS COMMUNICATIONS

By providing your phone number, you consent to receive SMS messages related to your insurance inquiry. Mobile opt-in data and consent will not be shared with third parties or affiliates for marketing purposes. Message and data rates may apply. Reply STOP to opt out at any time.

COOKIES

We use cookies and similar tracking technologies to track activity on our website. You can instruct your browser to refuse cookies, though some features of the site may not function properly without them.

SHARING YOUR INFORMATION

We do not sell your personal information. We may share your information with:

  • Insurance carriers and providers for the purpose of obtaining quotes on your behalf

  • Service providers who assist us in operating our website or conducting our business

  • Law enforcement or government agencies when required by law

DATA RETENTION

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

YOUR RIGHTS

You have the right to request access to, correction of, or deletion of your personal information. California residents have additional rights under the CCPA. To exercise any of these rights, contact us at:

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Changes are effective when posted on this page. We will update the 'Last updated' date at the top of this policy when changes are made.

CONTACT US

Optimized Insurance Plans / ZDL Holdings LLC

457 N Main Street Suite B, Spanish Fork, UT 84660

Phone: 385-317-4119

Email: [email protected]

Independent insurance brokers helping individuals, families, and businesses find coverage that actually fits their life.

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